The Nice Guys on Business

At first listen, it may not sound like they are talking business, but there is no denying the Nice Guys (Doug Sandler and Strickland Bonner) know their audience. If you are an entrepreneur and tired of hearing the same old rah rah static babble on all the other business podcasts out there, it's time for a breath of fresh air. Listen in, subscribe, or join the Nice Guy Community and become a Funk'nFan of the show. Relationships, honesty, trust and integrity build business today and that's what the Nice Guys are all about. Top industry experts interviewed, behind the scenes. Sometimes raw, sometimes explicit, always fun and informative. Looking for canned questions, short format and conversations in a box....this podcast ain't for you. 
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The Nice Guys on Business




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Now displaying: July, 2015
Jul 31, 2015

Don't think of your competition as the enemy, they can be far more valuable than you think. Hear how on today's podcast.


Announcements- FREE STUFF!!! Get pinned to our listener map and get a free audio copy of Doug's book Nice Guy's Finish First! Tweet us @NiceGuyonBiz with your location or go to and answer the question and we'll send you a free copy! Limited time offer, only good through Friday, August 7 at 6:00 PM EST.   


Tech Talk- Your phone. Far more valuable than you think. Hear why on the podcast. 


Signature Tips from the Nice Guys- Be nice to your competition


• Putting down your competitors is old school. The world today is social, and everyone talks. 

• Figure out what it is that makes your product or service stand out and talk about that. 

• If there is nothing that you do better than anyone else, find another business, get out now. 

• Competitors can be enemies or allies. Allies will teach you, help you grow, and will send excess business your way. 


Please visit our very cool sponsor- and use Promo code "niceguys10" to get $10.00 off of any sticker order.


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Jul 28, 2015


Phoebe has a great story to tell- She is a "Brand Journalist" who excels at getting the story of your product and company out to the public. Here's a little more you will hear about her during the podcast:


• Named one of the Top 50 Podcasters to follow for PR, Marketing & Social Media

• She created an online TV station PCIN.TV that helps people and brands connect

• She is all about creating experiences and telling a great story

• Know your audience and mold your message to reach them specifically

• There's no such thing as an "overnight success", it takes work. 

• Listen to everyone's advice, but only follow what feels right to you. 

• If you are not giving your audience quality content, you have missed the mark.


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Contact Pheobe- 858-259-3646

The Brand Journalism Advantage


Want to get pinned on our listener map? Just go to Doug and answer the question, where are you from? And we'll add you to the map. You can see it here-

The Nice Guys on Business Listener Map



Jul 24, 2015

If you are a fan or employee of American Airlines, you should not listen to this podcast. 


Today you can hear about one of The Nice Guy's worst customer service experiences ever as we complain about American Airlines (guess they're not going to be a sponsor now!)


Here's more that you will hear:


Dubai, you had your chance, now we want to hear from the rest of the world. We are fortunate enough to have been downloaded in over 65 countries, but since we don't always believe our download stats, we want to hear from you directly. Contact us, tell us where you are listening from and we will put a pin in our world map for you. If you are in the US, tell us what state, and if you are from Canada tell us what province, eh. I have lots of pins and I want to put them all on the map, so tweet us @DjDoug or @NiceguyonBiz, or go to and answer the question there. Leave your name and we'll give you a shout out on a future episode! 


It's finally here this Thursday July 29- Startup School Online Live, free webinar with Doug Sandler and Charles Citi, July 29 8:00 PM EST, 5:00 PST (Friday, July 30 at 10:00 AM in Australia, and sometime very early in the morning in the U.K.)


Please visit our sponsor and you can get Doug's tweets to use in your tweetbox


Here's one reason American Airlines customer service is so bad


Spread the Luv! and why Southwest's customer service is so good. (they have a heart in their logo just like us!)


Jul 21, 2015

To call Shep Hyken a professional speaker is like calling Batman a guy who's good with gadgets. Shep is a legend, and Doug interviews him today. When it comes to an amazing customer service experience, we learned so much of what we know today from him. Here's more about Shep, and what you will hear on the show today:


• President of the National Speakers Association

• New York Times and Wall Street Journal bestselling author of 5 books 

• He has spoken for Disney, AT&T, SAP, Lexus, American Express and Merrill Lynch among many others


Here's what you'll hear from Shep on the show today:


• Customer service is not a department, it a philosophy. 

• The culture of your company is critical. 

• Whatever happens on the inside of a company is felt on the outside.

• You can't be successful by accident, have a plan.

• Don't let your business define you, define your business based around the lifestyle you want.

• Set your goals and put a timeline on them. One of Shep's goals is to play golf on his 100th birthday. 


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Contact Shep Hyken:

Phone: 314-692-2200

Twitter- @Hyken

Shep's Virtual Training Course- Hyken Virtual Training

Get Shep's books- Get Shep's books here

Read Shep's Blog- Read Shep's blog


Clear Company- Talent Management Lifestyle


Zig Ziglar-



Jul 17, 2015

A well rounded marketing plan is the key to any small business, let The Nice Guys help you put it together.


Go to Start Up School Online Free Webinar and sign up for the free premier webinar on July 29.  


Tech Talk- Quickbooks Online


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Check out our sponsor this week-


Some of our favorite Canadians- Oh Canada, eh.


Jul 14, 2015

Travis Steffan is the most interesting man in the world. OK, maybe not yet, but he is working towards that. He is a Serial Entrepreneur, thrill seeker, former MMA fighter, professional Poker player, viral growth nerd and has a Master's degree in Exercise Physiology. He has sold 6 companies in the last 5 years, he loves what he does, and you can tell from the way he talks about it. His latest venture, offers tons of completely contradictory advice on how to start and run a business, and that is by design. 


• See how the small efforts will build to greater things.

• He thinks of himself as Lex Luthor…If Lex Luthor were a good guy.

• Don't be afraid to go broke, you will learn from it.

• If you have the right attitude, you can get through anything.

• You can't teach hustle or passion.

• Everyone is an outlier. What's right for you, is not right for anyone else in exactly the same way.

• He has worked with his current business partner for 6 years, and they have never met in person.

• Most of the time people in business do things because other people in business are doing it. Don't do that.

• is designed to scientifically help your product or service go viral.


Please visit our very cool sponsor- and use Promo code "niceguys10" to get $10.00 off of any sticker order.


Subscribe to the podcast- Click Here to Subscribe to the Podcast

Shout out to our newest listener in Australia, Alison Vidotto! @AlisonVidotto


Jul 10, 2015

You can do just about everything else wrong in your business, but if you take care of your customers, you still have a chance to succeed. 


Announcements- Dubains. We're still waiting to hear from you. We have been downloaded in over 64 countries, but we still have a place in our hearts for Dubai, but we need to hear from you. It would be embarrassing if Canada beat you to it. 


Tech Talk-  An incredibly powerful tool to help you automate your Twitter feed. 


OUR signature advice- Customer service isn't just the most important thing, it is the ONLY thing. You can do pretty much everything wrong starting out in business, but if you take care of your client, you can still succeed. Listen to the podcast for proof and tips. 


Visit our sponsor and sign up for the free premier webinar on July 28.  


 Subscribe to the Podcast


Nice Guys Finish First on Amazon


Shep Hyken interview coming up 7/14


Shout out to Al Hopper, thanks for listening!


Jul 7, 2015

Kevin Conroy Smith is a connector, a communicator, and co-founder of "The Number project", his goal is to meet at least 3 people a day and build the largest network in the world. He calls himself an "Experience and Event Designer", and you will never think of his parties as typical "Networking events". His work has been featured in the New York Times, Forbes, DELL, MSN and many more. Here's more you'll hear about in the interview:


• He has met at least 3 people a day for the past 15 years. 

• He's been named one of Dell's top 25 entrepreneurs on their "Inspire 100" list. 

• He has been operating profitable businesses since he was 22

• He spent 5 years with Habitat for Humanity leading their International Youth Board of Directors

• He creates amazing events, but has never had a drop of alcohol

• He believes in "randomizing" connections to get people out of their comfort zone and meet people they otherwise wouldn't

• His most valuable advice- Redefine what your job is and what you do with your time

• Don't listen to other people (well, not all the time) and never lose your "North Star"


Please visit our very cool sponsor- and use Promo code "niceguys10" to get $10.00 off of any sticker order.


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Get in touch with Kevin at

Kevin Conroy Smith


Not this Kevin Smith- AKA- Silent Bob

But check out one of Strick's favorite movies-Dogma

And Kevin's- The United States of Leland


Jul 3, 2015

Today the Nice guys take on a new format, structure is good! Announcements, Tech Talk, and our Signature Advice. 


Announcements- Doug's audio book is out! Check it out here: Nice Guys Finish First Audio Book


Tech talk- If you haven't set up your autoresponder (or you don't know what one is) you need to check out


OUR signature advice- Using technology to your advantage, hear all about webinars and how they can make you money.


Please visit our sponsor, you'll be glad you did. 


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John Lee Dumas Webinar Info